Marketing Comms

Marketing communications are an essential part of raising your brand's profile and promoting and supporting the sale of a product or service. Marketing communications are most successful when they consider the audience and offer them authoritative and relevant content. Publishing insightful information that positions your company as the experts in your field, means you are top of their mind when they come to make that purchase or hire that company.

Marketing Communications can include:  

  • Thought Leadership - used to position the company as leader in its industry by producing innovative and topical content that offers something of value to the reader.
  • Promotional literature - used to persuade an audience to take or continue action usually with respect to a commercial offering, or political or ideological support.
  • Corporate Literature - used to support the corporate identity of a company or organisation in the minds of customers, investors and employees.
  • Marketing Collateral - generally used later in the sales cycle when a prospective customer has been identified. 

Effective marketing materials should enhance your brand through visual brand identity and consistent messaging, and must use a balance of informative and promotional content with creative engagement.

We can provide help with developing compelling marketing communications and executing campaigns through various multi-channels, whether it be creating material for a targeted campaign or support to update existing corporate literature.

Marketing Communications can include:  

  • Content Development 
  • Creative Execution
  • Campaign Management
  • Marketing Production
  • Print Management
  • Direct Marketing